# 超级会员

# 超级会员支持哪些营销功能？

<div data-elink-language-switch="1" id="bkmrk-english" style="border:1px solid #d6d9de;border-radius:6px;padding:10px 12px;margin:0 0 18px 0;background:#f8fafc;font-size:14px;">[English](/books/service/page/what-marketing-features-are-supported-for-super-members)</div>超级会员支持邀请码，兑换码，优惠券。

# 超级会员可以添加哪些商品作为会员权益？

<div data-elink-language-switch="1" id="bkmrk-english" style="border:1px solid #d6d9de;border-radius:6px;padding:10px 12px;margin:0 0 18px 0;background:#f8fafc;font-size:14px;">[English](/books/service/page/what-products-can-super-members-add-as-membership-benefits)</div>超级会员可以添加图文、音频、视频、直播、电子书、专栏、大专栏、课程会员、训练营作为会员权益。

# 如何添加超级会员的权益？

<div data-elink-language-switch="1" id="bkmrk-english" style="border:1px solid #d6d9de;border-radius:6px;padding:10px 12px;margin:0 0 18px 0;background:#f8fafc;font-size:14px;">[English](/books/service/page/how-to-add-privileges-for-super-members)</div><span style="font-size:15px;"><span class="author-p-158920211360 color:#353535 font-family:PingFangSC, Microsoft Yahei, Helvetica, Tahoma, Arial, Hiragino Sans GB, GB W3, STXihei, STHeiti, Heiti, SimSun, sans-serif, TXihei, THeiti,TXihei,THeiti font-size:10.5pt" style="color:rgb(53,53,53);font-family:PingFangSC, 'Microsoft Yahei', Helvetica, Tahoma, Arial, 'Hiragino Sans GB', 'Hiragino Sans GB W3', STXihei, STHeiti, Heiti, SimSun, sans-serif, TXihei, THeiti, TXihei, THeiti;">1.在超级会员中，点击【</span><span class="author-p-158920211360 color:#353535 font-family:PingFangSC, Microsoft Yahei, Helvetica, Tahoma, Arial, Hiragino Sans GB, GB W3, STXihei, STHeiti, Heiti, SimSun, sans-serif, TXihei, THeiti, THeiti,TXihei,THeiti font-size:10.5pt" style="color:rgb(53,53,53);font-family:PingFangSC, 'Microsoft Yahei', Helvetica, Tahoma, Arial, 'Hiragino Sans GB', 'Hiragino Sans GB W3', STXihei, STHeiti, Heiti, SimSun, sans-serif, TXihei, THeiti, TXihei, THeiti, TXihei, THeiti;">编辑】进入会员编辑页面，找到会员权益，进行会员权益设置</span></span>

<span style="width:674px;height:331px;color:rgb(53,53,53);font-family:PingFangSC, 'Microsoft Yahei', Helvetica, Tahoma, Arial, 'Hiragino Sans GB', 'Hiragino Sans GB W3', STXihei, STHeiti, Heiti, SimSun, sans-serif, TXihei, THeiti;font-size:15px;">![image.png](https://wechatapppro-1252524126.file.myqcloud.com/help_document/image/ueditor/66518500_1566735886.png ".png")</span>

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<span style="width:674px;height:330px;color:rgb(53,53,53);font-family:PingFangSC, 'Microsoft Yahei', Helvetica, Tahoma, Arial, 'Hiragino Sans GB', 'Hiragino Sans GB W3', STXihei, STHeiti, Heiti, SimSun, sans-serif, TXihei, THeiti;font-size:15px;">![image.png](https://wechatapppro-1252524126.file.myqcloud.com/help_document/image/ueditor/6466700_1566735887.png ".png")</span>

<span style="color:rgb(53,53,53);font-family:PingFangSC, 'Microsoft Yahei', Helvetica, Tahoma, Arial, 'Hiragino Sans GB', 'Hiragino Sans GB W3', STXihei, STHeiti, Heiti, SimSun, sans-serif, TXihei, THeiti;font-size:15px;">2.在会员权益中，点击【添加权益商品】选择免费权益商品</span>

<span style="font-size:15px;">![image.png](https://wechatapppro-1252524126.file.myqcloud.com/help_document/image/ueditor/43079200_1566735886.png ".png")</span>

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# 课程会员和超级会员的区别？

<div data-elink-language-switch="1" id="bkmrk-english" style="border:1px solid #d6d9de;border-radius:6px;padding:10px 12px;margin:0 0 18px 0;background:#f8fafc;font-size:14px;">[English](/books/service/page/whats-the-difference-between-course-memberships-and-premium-memberships)</div><span class="author-p-158920211360">小鹅通包含课程会员与超级会员两种模式。</span>

<span class="author-p-158920211360"></span>

<span class="author-p-158920211360">课程是一种按时长计算的内容付费形式，学员购买后能在会员有效期内查看特定内容，包括图文、音频、视频、直播和专栏；</span>

<span class="author-p-158920211360">超级会员是一种用户权益，购买超级会员的用户在会员有效期内可享受店铺会员权益（全场打折；全场免费；部分商品免费等）。</span>

# 超级会员使用教程

<div data-elink-language-switch="1" id="bkmrk-english" style="border:1px solid #d6d9de;border-radius:6px;padding:10px 12px;margin:0 0 18px 0;background:#f8fafc;font-size:14px;">[English](/books/service/page/super-member-usage-tutorial)</div>**一、功能介绍**

<span class="s1">超级会员是一种用户权益，购买超级会员的用户可享受店铺会员权益（全场打折；全场免费；部分商品免费等）。</span>

**二、场景**

<span class="s2">1.</span><span class="s1">创建超级会员</span>

<span class="s1">入口：</span><span class="s1">点击课堂管理</span><span class="s2">-</span><span class="s1">会员</span><span class="s2">-</span><span class="s1">超级会员</span>

![image.png](https://wechatapppro-1252524126.file.myqcloud.com/help_document/image/ueditor/76864900_1566735411.png ".png")

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<span class="s1">首次进入点击设置</span>

![image.png](https://wechatapppro-1252524126.file.myqcloud.com/help_document/image/ueditor/91086700_1566735411.png ".png")

**<span class="s1">  
</span>**

**<span class="s1">填写会员名称，选择会员封面、会员规格及会员权益</span>**

<span class="s1">会员封面提供默认模版及自定义上传两种形式；</span>

<span class="s1">会员规格可选择</span><span class="s2">7</span><span class="s1">天试用、</span><span class="s2">1</span><span class="s1">个月、</span><span class="s2">3</span><span class="s1">个月、半年、一年等规格，根据不同的规格设置相应的价格；</span>

<span class="s1">会员权益支持全场打折、全场免费及部分商品免费三种形式，商家可根据自身需要灵活设置</span>

<span class="s1"></span>

<span class="s2">2.</span><span class="s1">添加权益商品</span>

<span class="s1">商家可通过两种方式添加免费权益商品</span>

<span class="s2">2.1</span><span class="s1">通过超级会员页面快捷添加免费权益商品</span>

![image.png](https://wechatapppro-1252524126.file.myqcloud.com/help_document/image/ueditor/10617100_1566735412.png ".png")

<span class="s1">  
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<span class="s1">2.2 </span><span class="s2">创建商品时，快速选择添加至超级会员权益商品</span>

![image.png](https://wechatapppro-1252524126.file.myqcloud.com/help_document/image/ueditor/75092000_1566735411.png ".png")

<span class="s1">  
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**<span class="s1">三、C端效果</span>**

![image.png](https://wechatapppro-1252524126.file.myqcloud.com/help_document/image/ueditor/25168200_1566735412.png ".png")

<span class="s1">说明：</span>

<span class="s2">1.</span><span class="s1">超级会员每个店铺只能设置一个</span>

<span class="s2">2.</span><span class="s1">若商品参加限时折扣，判断会员价是否低于活动价；若会员价低于活动价，则显示会员价，并不显示列表页活动标签；若会员价高于活动价，则显示活动价，采用活动页面</span>